Conversion credit
If you buy a one-off vehicle history check at £13.99 and decide you want a subscription, we'll apply the discount you would have had as a subscriber against your first month. This article explains the exact rules.
How it works
Run a check as a pay-as-you-go user for £13.99. Above the report you'll see a plain Cheaper checks with a plan card. Within 30 minutes of the check completing, its button reads Subscribe to Personal: click it, go through Stripe Checkout, and when your first monthly invoice is generated the credit is already applied.

The credit is the difference between £13.99 and Personal's £9.99 per-check rate, capped at the £3.99 monthly fee, so your first month is billed at £0. You get it as a one-time coupon on your first month's invoice, generated automatically at the Stripe Checkout step. Other plans are available at the standard rate from Settings → Billing; that path carries no credit.
Once you've been through checkout the offer no longer appears on that report, and if you never want to see it, click Don't show this again on the card: it stays hidden on every report and every device.
The rules
Claim within 30 minutes. The offer is point-of-sale only. Run the check, read the report, decide; if you want to convert, click through from the report page within 30 minutes of the check completing.
Subscribe from the report page. The credit is wired up in the Subscribe to Personal button on the report page, not the generic Settings → Billing path. The latter is a normal subscription with no credit.
Once per account. You get one conversion credit per lifetime of the account. Running six checks and trying to stack six credits won't work.
No retroactive claims. If you dismiss the banner, subscribe later from Settings, and then remember about the credit, we can't go back and apply it. The window matters.
Why we do it this way
A lot of people run a one-off check to decide whether the service is worth subscribing to. It feels unfair to charge them £13.99 and then full price on top if they sign up minutes later. This flow effectively lets you try the product "for the price of one month's subscription (ish)" with no trickery.
Why we don't chase refunds
Conversion credit is strictly forward-looking: a discount on a future invoice. It's not a retroactive refund of the £13.99 you already paid for the check. Refunds require us to talk to Stripe's refund API, which adds failure modes and support load we'd rather avoid. Discounting month 1 gets the same outcome for you and is bomb-proof on our side.
I tried to subscribe and the credit didn't appear
Make sure you're clicking the subscribe button on the report page, not navigating away to Settings → Billing. If you've definitely used the report-page path and the credit isn't visible on your invoice, open a ticket with your check ID (from the URL of the report page) and we'll sort it.